CRM Control: neutral management tool for your customer relationships
We analyze strengths and weaknesses of your customer relationship management with mystery research methods (mystery shopping, mystery calls, mystery emails) and information from social media platforms. Our AC quality assurance system records all relevant customer contact points, thus providing an objective view of service and advice quality across all the different communication channels.
The result of the mystery shopping analyses is a neutral evaluation of contact quality and forms the basis for targeted recommendations for action. Regular performance calibration meetings ensure a common understanding of quality.
Benchmarking against competitors as well as customer surveys provide you with additional indicators about the quality of your customer contacts.